Russia's Vladimir Putin invites rappers to Vancouver Olympics
Though he invited role model rappers to represent Russia in the Vancouver Olympics, Russia Prime Minister Vladimir Putin didn't win many style points in the international press for his appearance at a hip hop contest.
At times, it seems like Russian Prime Minister Vladimir Putin is vying with the guy from that commercial for the title of "most interesting man in the world." Whether its bare-chested horseback rides across the steppes, fishing in icy streams, diving to the depths of Lake Baikal in a tiny submersible or tranquilizer-darting a 500 pound Siberian tiger for research purposes, there's little he won't try.
But last week the powerfully built former judo champion and KGB agent went well outside his comfort zone, clapping along and handing out awards on Russian Muz TV's "Battle for Respect" contest for Russian rappers, graffiti artists, and break-dancers. (聽of Mr. Putin grooving to Rick James's "Super Freak.")
The former Russian president made a surprise appearance on the show to promote a drug-free lifestyle among youth. A visibly stiff Putin seemed out of his element (he was one of few over 20 years old in the room) but smiled as the event wore on. He got a round after round of applause from the crowd 鈥 especially after he invited the winners of the rap, graffiti and break-dancing contests to the Olympic games in Vancouver.
But Russian and Western media covered his TV appearance quite differently. When reporters from Western news organizations saw Mr. Putin standing with teenagers, they could not get beyond what he was wearing. Surrounded by long-haired rappers with baggy pants, earrings, and t-shirts, Putin ditched his suit and tie for a turtleneck.
鈥淭he Russian prime minister鈥檚 latest foray into the unlikely milieu of rap, break dancing and graffiti art has left him looking less than slick,鈥 . 鈥淒ressed in a polo-neck jumper and a sports jacket, Mr. Putin, 57, looked distinctly awkward among a crowd of head-bobbling hand-waving teenagers.鈥
聽was similarly blunt about Putin鈥檚 attire: 鈥淒ressed in a decidedly unhip-hop white turtleneck and zip-up jacket鈥 is how the writer started his second sentence.
Western news organizations, including Reuters, ABC, and the Telegraph, considered the event from the point of view of Putin鈥檚 ratings - and their conclusions were negative. ABC News notes that, while still popular, Putin鈥檚 approval rating has fallen slightly in the past few months, and says his TV appearance may have been an attempt to boost his sagging ratings.
The Telegraph described the Russian leader as 鈥渆mbarrassed looking鈥 and said he 鈥渨as doing his best to show he knew what he called 'mass youth culture.鈥 鈥 It quoted a news source that called his appearance on the show 鈥渁 desperate move.鈥
But Russian newspapers could not have disagreed more.
The Russian news agency RIA Novosti said that young people greeted Putin with 鈥渄eafening applause鈥 and quoted the prime minister thanking the audience for 鈥渟uch a warm welcome.鈥 Russian news website 聽stated that Putin impressed those gathered in the room with his wide knowledge of hip-hop. The Russian government鈥檚 Rossiyskaya Gazeta said that Putin 鈥渦nderstood the language鈥 of youth. It called his appearance on the show 鈥渁 mind-blowing success.鈥
Russian stories did not mention Putin鈥檚 popularity ratings, but described in detail the prizes that he bestowed on contest winners 鈥 a backpack with spray-paint for the graffiti artist, a boom box for the best break-dancer, and a microphone for the rapper, in addition to invitations to the 2010 Olympic games in Vancouver so they can continue using popular music to promote a drug-free, alcohol-free, and smoke-free lifestyle. These details were absent from Western stories, but were in the tops of several Russian articles.
The Russian press also had a different opinion about Putin鈥檚 attire.
MIGNews.com described the prime minister鈥檚 turtleneck as 鈥渇ashionable,鈥 while Komsomolskaya Pravda 聽only that Putin鈥檚 jacket did not have a hip-hop-style hood.