'G.I. Joe: Retaliation' will be released next March, not this summer
'G.I. Joe: Retaliation' will be delayed because the studio wants to convert the movie to 3-D, according to sources.
'G.I. Joe: Retaliation' will now hit theaters March 29, 2013 rather than next month.
Jaimie Trueblood/Paramount Pictures/AP
Here鈥檚 an unexpected twist: Paramount is delaying the release date for , just over a month before the sequel was originally due to hit theaters around the U.S.聽Retaliation聽has now been pushed back an entire nine months to a March 29th, 2013 date 鈥 where it will face off against during its opening weekend.
The reason for said abrupt delay? Paramount wants to convert the film to 3D, in order to improve its box office prospects overseas.
quotes an unnamed Paramount head as saying (about聽Retaliation):
鈥淲e鈥檙e going to聽do a conscientious 3D job because we鈥檝e seen how it can better box office internationally. Jim Cameron did all聽of 鈥楾itanic鈥欌榮 3D in post 鈥 and look how well that movie turned out.鈥
The quality of has demonstrated that non-native 3D films are not necessarily inferior to those shot in the format 鈥 assuming the proper time and effort is invested. Furthermore, there are certain recurring set pieces featured in 聽to date (especially the cliff-side ninja battle) that suggest the sequel could stand to benefit from the added dimension.
Of course, the delay is still disappointing news for everyone who was聽 movie 鈥 one that appears to be an improvement on its predecessor. Still, considering that Retaliation was originally going to square-off against ,听just a few days after its opening here in the States 鈥 the move seems to make sense, from a financial perspective.
How does the news about Retaliation being post-converted to 3D make you feel? Sound off in the comments section.
Sandy Schaefer blogs at .