How the Tour de France's yellow jersey came to be yellow
| Bagn猫res-de-Luchon, France
Seven-time Tour de France champion Lance Armstrong was never known for his stellar French, but at least he was original in nicknaming the maillot jaune "Mellow Johnny."
Andy Schleck, who is battling Alberto Contador this year for the yellow jersey worn by the overall race leader, has miles to go in the creativity department.
鈥淚鈥檓 pleased I have this jersey,鈥� he said, after donning yellow for the first time in his career after Stage 9 a week ago. He wore the jersey for the next six stages until losing it to Contador today when the Spaniard attacked just as Schleck's chain popped off in Stage 15.
IN PICTURES: Scenes from the 2010 Tour de France
鈥淭his jersey鈥� is not just professional cycling鈥檚 most prestigious prize, it鈥檚 also an icon that transcends the sport.
Sponsors like Nike and LCL, a French bank, spend millions of euros each year to put their logos on the kit.
Wearing it confers power in the peloton 鈥� if the race leader has to use the bathroom during the race, for example, the pack slows down to wait 鈥� and financial gain: 鈧�350 ($450) after each stage, a cool 鈧�450,000 for winning the race.
How the yellow jersey came to be yellow
Before there was yellow, there was green.
During the race鈥檚 first decade, at the dawn of the 20th century, leaders wore a green armband over their cycling outfits.
It didn鈥檛 exactly stand out.
鈥淪pectators didn鈥檛 know who was in the lead; it wasn鈥檛 very interesting to follow,鈥� says VeloNews鈥� John Wilcockson, a veteran reporter following his 42nd Tour de France.
So in 1913 鈥� or 1919, depending on whom you ask 鈥� race founder Henri Desgrange developed a plan to more clearly identify the top rider.
At the time, Desgrange was editor of L鈥橝uto, the newspaper that funded the race, and decided to fashion a jersey to mirror the yellow-colored broadsheet the paper was printed on.
After seeing that it increased the race鈥檚 popularity, organizers have added other colored jerseys over the years, including green for sprinters and polka dot for mountain climbers, to make the race more interesting to viewers.
But the yellow jersey continues to be the most coveted.
Tough ride for teammates
The maillot jaune also means added responsibility though 鈥� not just for the top rider, but for their teams as well.
During the race, they get him water, keep him out of crashes and, if rival riders break away, work like crazy to pull them back in to the peloton.
In Friday鈥檚 Stage 12, Schleck's Saxo Bank team spent about three and a half hours chasing down a potentially dangerous break.
It鈥檚 a stressful job.
鈥淵ou think 100 times a day, 鈥極h, we should just let it go, it鈥檚 too hard,鈥欌�� says Saxo Bank鈥檚 Jens Voigt, who鈥檚 worn yellow twice in previous Tours.
Some teams have done that to alleviate the pressure on their main rider.
In 2004, Lance Armstrong took the jersey during Stage 4鈥檚 team time trial, too early in the three-week race for his liking.
The next day, his US Postal team let the jersey go to Thomas Voeckler, who spent 10 stages wearing yellow before Armstrong took it back.
A yellow bike for Schleck
While the eventual winners become legends, even one day in yellow guarantees a permanent place in the sport鈥檚 history: During his 2004 stint, Thomas Voeckler rode into French cycling lore.
His performance also provided visibility for his team鈥檚 sponsor, Brioches la Boulang猫re, whose logo was displayed on the chest of the jersey while Voeckler had the lead.
鈥淔or a team that鈥檚 not going to get on the podium in Paris, that is huge publicity,鈥� says Wilcockson.
To reward a leader, teams will fashion accoutrement to complement the jersey, like a helmet or sunglasses. Saxo Bank has even prepared a specially painted yellow bike for Schleck, hoping it will give him extra motivation to win this year鈥檚 race.
Outside of the team bus in Revel last Saturday, it stood out next to his teammates鈥� standard white models. Nearby, Jens Voigt was leaving for the start line.
鈥淵ellow鈥檚 a beautiful color, no?鈥� he said.
IN PICTURES: Scenes from the 2010 Tour de France
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