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Amazon secures majority of votes to block Alabama union effort

Amazon has secured the majority of votes to block a union effort in Alabama. The push to unionize was the biggest in the company鈥檚 26-year history, and only the second time that an organizing effort from within the company had come to a vote.

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Jay Reeves/AP
A banner encouraging workers to vote during the union election hangs at the Amazon warehouse in Bessemer, Alabama, March 30, 2021. Nearly 1,800 warehouse workers rejected unionizing while 738 were in favor.

Amazon has secured enough votes to block a union effort at a warehouse in Bessemer, Alabama, proving the might of the online shopping giant and cutting off a path that labor activists had hoped would lead to similar efforts throughout the company and beyond.

Amazon crossed the threshold to secure a majority of votes, with 1,798 warehouse workers rejecting the union and 738 voting in favor, according to the National Labor Relations Board (NLRB), which is overseeing the process.

Of the 3,117 votes cast, 76 were voided and 505 were contested by either Amazon or the Retail, Wholesale, and Department Store Union (RWDSU),聽which led the organizing efforts in Bessemer. But the NLRB said the contested votes were not enough to sway the outcome.

The union said it would file an objection with the NLRB charging the company with illegally interfering with the union vote. It will seek a hearing with the labor board to determine if the results 鈥渟hould be set aside because conduct by the employer created an atmosphere of confusion, coercion and/or fear of reprisals.鈥 The union accused Amazon of spreading disinformation about the unionization effort at meetings that workers were required to attend.

鈥淎mazon has left no stone unturned in its efforts to gaslight its own employees. We won鈥檛 let Amazon鈥檚 lies, deception, and illegal activities go unchallenged,鈥 said Stuart Appelbaum, the president of the RWDSU.

Amazon did not respond to a request for comment.

The union push was the biggest in Amazon鈥檚 26-year history and only the second time that an organizing effort from within the company had come to a vote. But Bessemer was always viewed as a long shot since it pitted the country鈥檚 second-largest employer against nearly 6,000 workers in a state where laws don鈥檛 favor unions.

That the labor movement in Bessemer even got this far was unexpected. Amazon has an undefeated record of snuffing out union efforts before they can spread. And at a time when the economy is still trying to recover and companies have been eliminating jobs, it is one of the few places still hiring during the pandemic, adding 500,000 workers last year alone.

But the pandemic also revealed inequities in the workforce, with many having to report to their jobs even while the coronavirus was raging, leading to concerns over health and safety. The organizing efforts in Bessemer coincided with protests happening throughout the country after the police killing of George Floyd, raising awareness around racial injustice and further fueling frustration over how workers at the warehouse 鈥 more than 80% who are Black 鈥 are being treated, with 10-hour days of packing and loading boxes and only two 30-minute breaks.

Workers in Bessemer approached the RWDSU last summer about organizing and the momentum had been building ever since. The union push was thrust into the national spotlight, attracting the attention of professional athletes, Hollywood stars, and high-profile elected officials, including President Joe Biden.

During the voting process, workers were flooded with messages from Amazon and the union. Amazon hung anti-union signs throughout the warehouse, including inside bathroom stalls. It held mandatory meetings to convince workers why the union was a bad idea and also argued that it already offered more than twice the minimum wage in Alabama plus benefits, without workers having to pay union dues.

Union organizers, meanwhile, stood outside the warehouse gates trying to talk to people driving in and out of work. It also had volunteers call all of the nearly 6,000 workers, promising a union would lead to better working conditions, better pay, and more respect.

Mark Cohen, director of retail studies at Columbia University Business School, says that Amazon鈥檚 warehouses are 鈥渏uicy targets of opportunity鈥 for unions because they can be organized one at a time. The company employs more than 950,000 full- and part-time workers in the United States and nearly 1.3 million worldwide. Moreover, the status of Amazon鈥檚 founder Jeff Bezos as the richest man in the world makes him easy to vilify, especially when his company enjoyed record profits last year that climbed 84% to $21 billion.

Mr. Cohen, who used to be an executive at Sears Canada, called retail a 鈥渞ough and tough鈥 industry, adding that 鈥淏ezos has built a high performance-based culture with expectations of performance and productivity at every level down to the shop floor. If that鈥檚 not your gig, don鈥檛 go work for them.鈥

The National Retail Federation, the nation鈥檚 largest retail group, struck a tone of relief after the vote in Bessemer.

鈥淭he process works and employees can make an informed decision despite the enormous scrutiny under which this campaign was conducted,鈥 said David French, a spokesman for the federation. 鈥淯nion representation is a choice for workers, but many clearly prefer opportunities in a competitive marketplace that provides strong wages and benefits over the anonymity of a collective bargaining agreement.鈥

Unions have lost ground nationally for decades since their peak in the decades following World War II. In 1970, almost a third of the U.S. workforce belonged to a union. In 2020, that figure was 10.8%, according to the U.S. Bureau of Labor Statistics. Private sector workers now account for less than half of the 14.3 million union members across the country.

Richard Bensinger, a former organizing director for the A.F.L.-C.I.O. and the United Automobile Workers, noted the large number of workers who didn鈥檛 vote in Bessemer: 鈥淭o me, that鈥檚 all about the paralysis, the fear. They don鈥檛 want to be supportive of the company but they are afraid to stand up for the union.鈥

Mr. Bensinger, who said he is involved in early unionization efforts by Amazon workers the U.S. and Canada, spoke to a couple of those workers Thursday night 鈥渢rying to tell them what happened so they wouldn鈥檛 be discouraged.鈥

Despite this latest defeat, labor experts and union leaders believe the organizing efforts in Bessemer could nonetheless inspire other Amazon workers to want to unionize at the company鈥檚 hundreds of facilities across the country. And it could spread beyond the company, spurring action at Walmart, the nation鈥檚 largest employer, and other big retailers, according to Benjamin Sachs, a labor law professor at Harvard Law School.

Mr. Sachs points to the 1930s, when the auto industry, then a symbol of the new economy, unionized and helped galvanize workers.

鈥淚 think no matter what happens, this is the beginning of a long story about unions and Amazon 鈥 not the end of the story,鈥 he said.

This story was reported by The Associated Press. AP writers Anne D鈥橧nnocenzio and Alexandra Olson in New York contributed to this report.

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