海角大神

Facebook聽plans to sell 15-second,聽TV-style commercials that will appear in users' feeds for as much a $2.5 million, Bloomberg reported Tuesday.

The world's largest social-networking site, which has 1.15 billion members, plans to start offering 15-second video spots to advertisers later this year, according to Bloomberg sources, who the publication says asked not to be named because the plans aren't public.

A聽Facebook聽spokesperson told The Wrap that the site had no comment.

The social network currently allows advertisers to upload videos to their聽Facebook聽page and then broadcast them to a user's news feed. The new service would let marketers buy their way directly into a person's feed with a 15-second pitch, according to Bloomberg.

At 15 seconds, the ads also would be the same length as聽Facebook's Instagram videos -- a feature that was added to the company's photo-sharing service last month.

The commercials will initially be sold on a full-day basis and can only be targeted to users based on age and gender.

Facebook聽members won't see a commercial more than three times in a given day. The ads will range in price from $1 million to about $2.5 million a day, depending on how many people the advertiser wants to reach.

That is not a small pool to draw from.

"Every night, 88 million to 100 million people are actively using聽Facebook聽during prime-time聽TV聽hours in the United States alone,"聽Chief Operating Officer Sheryl Sandberg聽said last week on a conference call about second-quarter results.