海角大神

海角大神 / Text

The underestimated brilliance of LinkedIn

LinkedIn is cornering the market not as a social network, like everyone expected, but as a search engine. Investors, take note.

By Joshua M. Brown, Guest blogger

DISCLOSURE: I'm not long $LNKD nor am I recommending anyone buy it - you do you, I'mma do me.聽

I'm not a fan of the LinkedIn site or service and my lack of interest in connecting with people or researching people with it probably kept me soured on the company's investment potential when it went public last spring.聽 But just because I have little use for it, doesn't mean it's not going to be an important company with a bright future - I'm a sample size of one after all!

So far, I haven't missed much with my knee-jerk bearishness, the name has essentially round-tripped to it's post-IPO highs.

So I'm taking a new look at the stock and I'm liking almost everything I see strategically (not so much on current valuation, but that's the way with these things - you're either playing that game or you're not).聽 LinkedIn is being underestimated as it makes one clutch acquisition after another.聽 I'm not bullish on the stock from today's price just yet - but I am getting bullish on the story (an important precursor).

What the company is becoming is the Google of the Professional Experience - not just the Facebook of Resumes as many of us have derisively sneered in the past year.聽 I want you to consider their latest foray into email, via a nugget from Byrne Hobart at Digital Due Diligence:

The problem here for bottom-up fundamental analysis guys is that the valuation is banoodles - $9 billion in market cap over an expected $1.28 billion in expected revenues next year.聽 But this is not so far-removed from where the group trades (or sells for) at this stage in the game.

Moreover, I think LinkedIn represents a property that could probably find new ways to monetize the massive network and data they have every month.聽 The fact that they've been in business so long (for a Web 2.0 company) gives investors the added confidence that there is a real asset and managment team here, not just a fad.聽 Finally, I'm certain that the 8 times revenue valuation also has something to do with the possibility that Facebook could easily use it's new currency later this year to simply acquire LinkedIn rather than attempt to replicate what the company already does so well.聽 Facebook's going to need non-banner ad revenue at some point, the LinkedIn model affers that.

Anyway, I'm not in the stock now - but I'm no longer sneering at it either.聽 I think there is something big here and it's definitely on my watch list.