海角大神

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Does Mercedes-Benz have the best Super Bowl ad yet?

Mercedes-Benz's ad for Super Bowl XLIX gives us a modern spin on the classic tale of the tortoise and the hare. The Super Bowl ad coincides with the market launch of the Mercedes GT S.

By Viknesh Vijayenthiran , MotorAuthority

The classic tale of the tortoise and the hare gets a fresh, modern spin in Mercedes-Benz鈥檚 ad for Super Bowl XLIX. The tortoise is still the winner, but this time he doesn鈥檛 rely on the hare falling asleep but rather the pace of the all-new 2016 Mercedes-AMG GT.

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In the 60-second spot, we see the tortoise visit Mercedes-AMG鈥檚 factory where he picks up the keys to one very nice-looking silver GT S. It鈥檚 then all over for the hare, who also loses his girl to 鈥渢he turtle鈥 by the end of the race.

The new ad coincides with the market launch of the GT S. The car has been priced at $130,825, with shipping, which isn鈥檛 a bad deal considering you鈥檙e getting aluminum construction, a transaxle gearbox, a plush interior and 503 horsepower to play with. Those waiting for the slightly tamer GT model with 456 hp will have to wait until spring of next year.

For more on the Mercedes-AMG GT,聽be sure to read our first drive report.

Super Bowl XLIX takes place Sunday, February 1. Other automakers advertising during the game include聽BMW聽and聽Lexus.