海角大神

Late night network TV is about to get a dose of 鈥渢ruthiness.鈥�

On the heels of David Letterman announcing he will retire from "The Late Show" after more than 30 years in the late night circuit, CBS said Thursday that Stephen Colbert, host of the Comedy Central parody news show "The Colbert Report," will be taking over as host.

The choice isn鈥檛 too surprising, given that Comedy Central is owned by CBS, and it is likely easier to hire from within. However, that doesn鈥檛 mean things aren鈥檛 going to change for Mr. Colbert, who has hosted "The Colbert Report" for over eight years after appearing as a correspondent for Jon Stewart鈥檚 "The Daily Show." Here鈥檚 a look at what the jump to network late night TV means for Colbert.

Ratings

Colbert may have a rabidly loyal fan base (evidenced by the signature 鈥淪tephen! Stephen!鈥� studio audience-led chant that begins every broadcast) but heading to network TV will bump his ratings up considerably. Ratings numbers from Nielson show that in the past week, "The Colbert Report" brought in about 1.3 million viewers per show, while "The Late Show" had about 3.1 million viewers.

Audience

Sandwiched between fellow parody news program "The Daily Show" and improv comedy show "@midnight", "The Colbert Report" currently caters to a pretty specific audience. A Pew Research poll from 2012 found the show had the largest proportion of 18-29 year old consumers of any political news outlet (43 percent), 58 percent of viewers are male, 39 percent are college graduates, and 82 percent identify as moderate or liberal. "The Late Show" caters to a far broader (and generally older) audience. Both ABC and NBC鈥檚 late night shows beat "The Late Show" in the 18-49 year old audience category, 聽and the median age of "The Late Show" viewers is 54. One thing will stay the same, however 鈥� a 2011 survey by Experian Simmons found that liberal Democrats tend to watch "The Late Show", while conservative Republicans tend to watch "The Tonight Show with Jay Leno".

Salary

Though Colbert may have to prove himself for a few years before nearing Mr. Letterman鈥檚 salary level, it is certainly an understandable goal. Letterman is one of the highest paid late night TV show hosts with a salary of $14 million per year, and is worth over $400 million. Colbert currently makes $6 million per year, and is worth $45 million. There is no news yet on what Colbert鈥檚 salary will look like once he makes the switch to "The Late Show", but it is likely he鈥檒l see a raise to match the larger audience.

Content

Content will be the real tossup, and we likely won鈥檛 know anything about the format of Colbert鈥檚 Late Show until closer to its premi猫re date (sometime in 2015). But right now, the move to network late night TV looks likely to reveal a whole new side of Colbert.

Currently "The Colbert Report" is centered around Stephen Colbert鈥檚 parody conservative talk show host character, who hinges on fallacy ridden logic and the principle of 鈥渢ruthiness鈥� (a quality characterizing a truth based on a gut feeling without regard to logic or evidence) to deliver his own highly satirical take on the news.

The segments get quite wild 鈥� he created a Super PAC to demonstrate the issue of shady campaign contributions, hosted a music festival (鈥淪tePhest Colbchella鈥�), and a organized a 2010 rally along with Mr. Stewart that drew a crowd of hundreds of thousands called 鈥淩ally to Restore Sanity And/Or Fear鈥� to highlight the polarizing political conversation. Letterman, on the other hand, has relied on creating reliable and repeatable segments, such as his daily Top Ten Lists and Small Town News. His monologues were conversational and relatable.

One thing viewers can likely expect from Colbert is the sharp-witted, edgy humor that has made "The Colbert Report" a success thus far, as evidenced in his statement about the announcement: