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The Barnes & Noble Nook: One step better than Kindle?

October 20, 2009

"If you just ordered a Kindle, stop reading now or you’re in for a giant dose of buyer’s remorse," trumpets Gadget Lab. The Barnes & Noble Nook is scheduled for landing today and some are saying that it bests the Kindle, inside and out.

The news about Barnes & Noble's new e-reader was leaked when someone at the Wall Street Journal saw an ad set to run in next Sunday's New York Times. The new gadget looks a lot sharper than the Kindle (see the pictures at ) and will cost the same ($259). It has a color multi-touch screen and will offer wireless capability.

Reports have it that Barnes & Noble will be offering book titles to readers at heavy discounts. They will also make available to Nook readers the 500,000 free (public domain) titles from the .

Add to all that the report that the Nook will allow its users to freely lend, borrow, and resell e-titles – something Kindle does not permit (and one of the advantages hitherto firmly in the court of paper books.)

The has its own story about the Nook today, in which a prediction from the Codex Group, a consultant to the publishing industry, is referenced. Codex foresees that the number of people who own e-readers will more or less double to about 3.8 million readers by the end of this year, from about 1.6 million in August.

If you're a reader, this may all be good news. If you're a bookstore owner, however, this has got to be one of the scariest mornings of your life. Because it's not just the Nook. Take a look at the other big headline making book news this morning: . Along with Walmart.com and amazon.com, Target will be offering some of the season's hottest titles at $8.99, plus free shipping.

If you're a traditional brick-and-mortar bookstore – wow. I can't even begin to imagine where it goes from here.

Marjorie Kehe is the Monitor’s book editor. You can follow her on Twitter at .ÌýÌýÌý