Until the late 1940s, the carnival in New Orleans was less open to outsiders, with often-exclusive social clubs staging private balls after the street festivities. But then bar owner Owen 鈥淧ip鈥 Brennan Jr. decided to innovate by staging celebrations open to tourists 鈥 giving shape to the modern Mardi Gras.
Though staging only two events before Mr. Brennan's death in 1955, the Krewe of Bacchus was revived in 1968. Members constructed massive floats, distributed more than a million strings of bead, and broke with carnival tradition by inviting a celebrity king, the first being Danny Kaye.
This year鈥檚 Krewe of Bacchus starts Sunday at 5 p.m. in Uptown. This year's king is former 鈥Saturday Night Live鈥 star Will Ferrell.