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Rudy Giuliani really might jump into the race for the 2012 Republican presidential nomination. That鈥檚 according to his friend Peter King, a GOP congressman who represents chunks of Long Island. Representative King told reporters on Monday that Mr. Giuliani 鈥渋s very close to saying he鈥檚 going to run.鈥�

So get ready for Rudymania!

This really shouldn鈥檛 come as a surprise. The man who was once known as America鈥檚 Mayor has been hinting about a reprise of his 2008 candidacy. Asked this month on NBC鈥檚 鈥�Meet the Press鈥� whether he was considering another run for the Oval Office, Giuliani said, 鈥淵es I am.鈥� In Australia, where鈥檚 he鈥檚 on a lecture tour, he reiterated Monday that his presidential options remain open.

Wow. Doesn鈥檛 the prospect of a Giuliani candidacy seem ... nostalgic? It鈥檚 like hearing the 鈥�Seinfeld鈥� gang has reunited, or that Lindsay Lohan has signed with Disney to star in a 鈥淧arent Trap鈥� sequel.

That his notional campaign is getting attention may be a reflection on the state of the GOP field. Now that Haley Barbour isn鈥檛 going to run, and Mitch Daniels has pulled out, and Chris Christie remains firmly in New Jersey, perhaps the Washington Republican establishment is getting worried that there are few party candidates with gravitas, or something like that. So the DC crowd keeps stirring up boomlets in an effort to get more people in the race.

But here鈥檚 a brave prediction 鈥� Giuliani won鈥檛 run. That鈥檚 because he still faces the same problems he ran into in the last go-round, when his candidacy cratered.

Giuliani is a moderate, given that he is pro-choice and squishy on immigration, by GOP standards. That does not necessarily play well in strait-laced Iowa, the caucus state that kicks off the voting season. He might do better in New Hampshire, but Mitt Romney has a house there, was governor in next-door Massachusetts, and campaigns in the state almost full-time, which would spell trouble for Rudy.

Giuliani鈥檚 security credentials might play well when the primary season moves to the South, but last time around Southerners didn鈥檛 flock to the guy with the Noo Youck accent. Rudy based his whole campaign on doing well in Florida, and when he placed third, he dropped out of the race and endorsed another relative moderate with good security chops 鈥� John McCain.

Remember, Giuliani was the early front-runner in the 2008 cycle. In May 2007 he led the field, as the choice of 27 percent of GOP voters. Yet the more he campaigned, the more his numbers dropped. From October of 2006 to January of 2008 his favorability rating went down 32 percent, according to Gallup data. In politics, when you鈥檙e famous, and have low favorables, you鈥檙e in trouble. It means people already think they know who you are, and you鈥檝e got to change their minds.

He hasn鈥檛 been included in many polls this time around, so the numbers on his current standing are inconclusive. If he doesn鈥檛 get in, maybe King will run himself. Asked on MSNBC last week whether he鈥檇 consider a race, King smiled and noted that he had never expected to answer that question on national TV. 鈥淗ey listen, if something happens in the presidential race, I鈥檒l decide at that time,鈥� said the Long Island lawmaker.