Sen. Mary Landrieu says race hurts Obama in Louisiana. Fact or election gaffe?
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| Washington
Does President Obama鈥檚 race make him less popular in the South? Democratic Sen. Mary Landrieu of Louisiana roiled Republicans on Thursday when she suggested that鈥檚 the case during a Thursday interview with NBC News.
The key moment came when NBC鈥檚 Chuck Todd asked Senator Landrieu, who is locked in a tight contest for reelection, why Obama鈥檚 approval ratings are so poor in her state. First she noted that his energy policies work against him in Louisiana, whose economy is dependent on gas and oil production. Then she brought up race.
鈥淚鈥檒l be very, very honest with you,鈥 said Landrieu. 鈥淭he South has not always been the friendliest place for African-Americans. It鈥檚 been a difficult time for the president to present himself in a very positive light as a leader.鈥
Republicans took umbrage. The state鈥檚 GOP chairman, Roger Villere, issued a statement saying that the implications of Landrieu鈥檚 words were 鈥渋nsulting to me and to every other Louisianian.鈥 Lousiana Gov. Bobby Jindal, an Indian-American, called them 鈥渄ivisive鈥 in a statement of his own.
Right-leaning pundits said Landrieu, who鈥檚 trailing Rep. Bill Cassidy (R) in the polls with only days to go, is getting desperate as she sees her chance to win a fourth term in office slipping away.
鈥淭here may be people who harbor racist and sexist prejudices in Louisiana, but there are such people in every state, and Louisiana has twice elected a person of color as governor and a woman as Senator three times in a row,鈥 writes conservative Ed Morrissey at .
Yes, that鈥檚 true. But it some ways Landrieu鈥檚 comments were banal, according to other commentators. From the late 1960s, into the 鈥80s and 鈥90s, the GOP鈥檚 southern strategy gave up on winning black votes and looked to benefit from the region鈥檚 racial polarization in other ways, writes Nia-Malika Henderson at at the Washington Post.
Then-RNC chairman Ken Mehlman said this directly in 2005 when he appeared at an NAACP event and apologized for the party鈥檚 past actions.
鈥淭he racial history of the South has played out at the ballot box. It exists. Landrieu isn鈥檛 breaking any new ground here. She is however breaking an unwritten rule in politics 鈥 it鈥檚 best not to talk about race, unless it鈥檚 about how far we鈥檝e come,鈥 writes Ms. Henderson.
Polls show Mr. Obama is indeed very unpopular with Louisiana whites.
According to a September , Obama鈥檚 job approval among whites in the state is 17 percent. Among whites nationally, it鈥檚 about 32 percent, according to a recent .
But the president鈥檚 ratings among Louisiana African-Americans more closely mirror his national numbers.
Among non-whites in Louisiana, Obama鈥檚 job approval is 76 percent. Nationally, it鈥檚 81 percent, according to the Fox survey.
There could be many reasons for this racial disparity, of course. The most obvious is that Louisiana whites are simply very conservative. Pollsters have found it almost impossible to accurately measure racial animus anywhere in America. There鈥檚 a strong social incentive to conceal racial feelings from inquisitive interviewers.
One preliminary effort to get around this involved a study that used derogatory Google searches to try and measure the votes Obama may have lost due to race.
Published in the October 2014 issue of the Journal of Public Economics, mined Google data to find uses of the 鈥渘鈥 word by state. It estimated that Obama lost about four percentage points in the national vote in each of his presidential elections due to prejudice.
The state which had the highest rate of derogatory search using a racial expletive was West Virginia. Close behind, in second, was Louisiana.