Clay Aiken running for Congress: What's 'American Idol' star's strategy?
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Clay Aiken is indeed running for Congress from his home state of North Carolina. He announced his candidacy on Tuesday night after weeks of rumors that he鈥檇 try to oust incumbent Rep. Renee Ellmers (R) from her Raleigh-area 2nd District seat.
As befits a recording star and former "American Idol" runner-up, Mr. Aiken didn鈥檛 just issue a press statement. He released on his new campaign website in which he talks about his life story and frames his case for election.
No, he didn鈥檛 sing. Instead, Aiken talked about growing up poor as the son of a single parent: 鈥淚 remember all too well Mom working nights at Sears and clothes from the thrift store." He stressed his noncelebrity background as a special-education teacher. He said he was a Democrat who had learned the benefits of working across the aisle after being appointed to an education panel by President Bush.
Then he attacked potential GOP foe Representative Ellmers from the right. Yes, you read that correctly. He said that she had voted for 鈥渕assive cuts in the military鈥 per the direction of her party leadership.
鈥淭his is what鈥檚 wrong with Washington, that a congressman would go there and vote against the best interests of North Carolina military families,鈥 Aiken concluded.
The spot was well produced yet simple. It鈥檚 a guideline to Aiken鈥檚 apparent strategy, if he wins the primary and makes it to a general election: Run as a bipartisan-leaning problem-solver and tie Ellmers to the unpopular GOP House leadership. Plus, position yourself as the true guardian of military interests, which is pretty important for a district that neighbors Fort Bragg, one of the biggest Army bases in the United States.
Can it work? He鈥檚 got an uphill road. As we wrote last month, the North Carolina 2nd is a pretty Republican district.
It鈥檚 true that it was represented by a Democrat, Rep. Bob Etheridge, from 1997 until 2011. But in recent years, it appears to have tilted ever more to the right. Mitt Romney beat Barack Obama there by 17 points in 2012. Plus, it鈥檚 a midterm election, in which the president鈥檚 party often loses seats. University of Virginia political scientist Larry Sabato rates the district 鈥渟afe" Republican in his .
In fact, we figured that Aiken would pull an Ashley Judd: He鈥檇 talk about running but, in the end, decide against it, because of the high possibility of defeat. (Ms. Judd considered opposing Senate minority leader Mitch McConnell in Kentucky, but eventually passed up the race.)
The district鈥檚 relatively high 30 percent proportion of African-American voters is in Aiken鈥檚 favor. If he can combine that reliably Democratic constituency with a good showing among military voters, he may have a chance. Also, unlike Senator McConnell in Kentucky, Ellmers does not appear to be taking her celebrity opponent too seriously.
McConnell ran ads attacking Judd even though she was but a notional contender. So far, Ellmers has limited herself to ridiculing Aiken鈥檚 singing.
鈥淎pparently his performing career isn鈥檛 going so well and he鈥檚 bored,鈥 she said .