Campaign kickoff: Can Democrats win on economic populism?
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| Washington
As primary season kicks off for the 2014 midterm elections, campaigns are raising money, identifying supporters, and honing their messages. For Democrats 鈥 desperately trying to hold onto the Senate, with little chance of retaking the House 鈥 there鈥檚 an added challenge: an unpopular president at the head of their party and an unpopular new law that informally bears his name, Obamacare.
President Obama will campaign in some states, but not others. No hard feelings if you don鈥檛 want his help, the president told Senate Democrats recently. But on the issues, Democrats say they have winning themes.
鈥淥ne is gridlock and obstructionism by Republicans, whether it鈥檚 shutting down the government, or refusing to compromise, or refusing to pass legislation,鈥 says Democratic strategist Mark Mellman.
Flowing from that will be economic issues like the push for a higher minimum wage, 鈥渢o tell voters that we understand their economic problems, and we鈥檙e focused on doing something about it,鈥 says Mr. Mellman. 鈥淩epublicans 鈥 even Republicans who have voted in the past to raise the minimum wage 鈥 are stopping any action on the issue.鈥 聽
On Wednesday, Mr. Obama heads to Connecticut to push for his proposed hike in the federal minimum wage 鈥 from $7.25 an hour to $10.10 over three years. It is the centerpiece of a larger economic populist message that also includes a push for extended benefits for the long-term unemployed.
Republicans charge obstructionism right back at the Democrats, especially Senate majority leader Harry Reid (D) of Nevada, who the GOP says won鈥檛 allow amendments on legislation, including on a measure to extend unemployment benefits.
While Senate Democrats are united on extending those benefits, Senator Reid may have a hard time keeping some of the most vulnerable members of his caucus on board with the higher minimum wage. Sens. Mark Pryor (D) of Arkansas and Mary Landrieu (D) of Louisiana are both leery of such a big leap in the federal minimum wage.
Democrats say the public is on their side, pointing to polling data that show sky-high support for a higher minimum wage among Democrats, a solid majority among independents, and either a 50-50 split or slight majority support among Republicans.
A new poll out Tuesday by ABC News gives the Democrats fodder on the issue landscape in general, and specifically on the minimum wage.
鈥淚n one important shortfall, the Republican Party trails the Democrats by 13 points in trust to help the middle class,鈥
鈥淚n a specific land mine for the Republicans, Americans by a vast 31 points, 50 vs. 19 percent, say they鈥檙e more likely rather than less likely to vote for a candidate who supports raising the minimum wage. That gives the Democrats some potential pushback against the GOP鈥檚 economic argument.鈥
And what about Obamacare, a.k.a. the Affordable Care Act? The ABC poll calls the issue a wash. Some 36 percent of Americans say they鈥檇 be less likely to vote for a candidate who favors the law, but essentially as many, 34 percent, would be more apt to back such a candidate. The rest say it would make no difference. Reactions were more negative in November, amid the botched rollout, Mr. Langer notes.
Democratic strategists suggest their party鈥檚 candidates have turned a corner on Obamacare.
鈥淭hey鈥檙e not leading with it, but now, with 4 million Americans successfully enrolled, they're certainly willing to engage on it more than they were six months ago,鈥 says Brent Blackaby, a Democratic consultant in San Francisco.聽
Another Democratic consultant, speaking on background, says his party鈥檚 candidates have fashioned a potent, two-part message on the faulty rollout 鈥 that with any big program there are problems that need to be fixed, and second, the nation can鈥檛 go back to the days when insurance companies could exclude people for preexisting conditions or kick them off when they got sick.
Obama can help boost the ACA鈥檚 image, the consultant says.
鈥淚 think it鈥檚 fair to say I would certainly like to see the president articulate the message that I just outlined,鈥 he says. 鈥淔ix the problems, no going back to the old days. Focus on the benefits. He鈥檚 the one that promised that nobody would lose their insurance, so he should find a way to make good on that promise.鈥
In fact, The Hill newspaper reported Monday, the Obama administration is set to announce a new directive allowing insurers to keep offering plans that don鈥檛 meet ACA criteria through the fall. That will prevent a new wave of policy cancellations on the eve of the Nov. 4 midterms.
Immigration reform and climate change could also figure into Democratic messaging 鈥 as part of the theme of 鈥淩epublican obstruction鈥 鈥 but they鈥檙e not seen as top-tier issues.
Democrats have also been handed a policy wish list, in the form of Obama鈥檚 budget proposal for fiscal year 2015, released Tuesday. From more spending on education, infrastructure, and research to tax increases on the wealthy, it鈥檚 a liberal document that skips the cost-savings in Social Security that were included last year.
But Obama鈥檚 budget won鈥檛 be every Democrat鈥檚 cup of tea. And with Democrats competing in high-profile races in as diverse a collection of states as Arkansas, Louisiana, Michigan, Colorado, and Iowa, local issues will also shape the discussion.
鈥淓ach individual race will have its own dynamic and its own arguments, especially with Senate races,鈥 says Mellman.
鈥This is the first of two articles on campaign issues of 2014. Next: the Republicans.