海角大神

Moments before Mike Bloomberg stood in the pulpit of Brown Chapel AME Church, the pastor noted that the former New York mayor initially declined an invitation to speak at the church where, 55 years ago, civil rights activists prepared for the historic march to Montgomery. The pastor praised Mr. Bloomberg鈥檚 change of heart, but the Democratic presidential candidate struggled to win over his audience. Multiple parishioners stood and turned their backs to him.

A short time later, the church erupted in cheers when former Vice President Joe Biden 鈥� fresh off his victory in the South Carolina primary 鈥� strode into the sanctuary and sat behind the pulpit.

The contrasting responses on Sunday were a stark reminder that Mr.聽Bloomberg鈥檚 unprecedented investment in the presidential campaign may have little payoff if a diverse coalition of voters spurn him in the 14 states that vote Tuesday, including Alabama. The billionaire former New York mayor seemed to be aware of the high stakes he faces on Super Tuesday.

"I've got a primary to run and to win," he said at the Martin and Coretta King Unity Breakfast in Selma, Alabama. "We'll see what happens."

Mr.聽Bloomberg has sought to make issues of race central to his campaign. He has acknowledged his privilege as a white man, released several criminal justice proposals, and landed endorsements from prominent black elected officials, including the mayor of Washington and several members of the Congressional Black Caucus. He has also been frank in expressing regret for the stop-and-frisk policing program that disproportionately affected black and Latino New Yorkers during his tenure as mayor.

On Sunday, just hours after he campaigned in Selma, he won the endorsement of California state Assemblywoman Shirley Weber, a black legislator who authored one of the nation's strictest laws on when police can use deadly force.

But after Mr.聽Biden's commanding win in South Carolina, which was powered by support from African Americans, Mr.聽Bloomberg is facing mounting pressure to justify his presence in the race. Some Democrats fear that Mr.聽Bloomberg will take votes on Super Tuesday that would otherwise go to Mr.聽Biden, making it harder for the party to unite behind a single moderate alternative to Vermont Sen. Bernie Sanders, who some in the party establishment say is too liberal to beat President Donald Trump.

"Mike Bloomberg says that Bernie Sanders can't beat Trump, yet his presence in the race makes it much more likely that Bernie Sanders will enter the convention with the delegate lead," said Dan Pfeiffer, a longtime aide to former President Barack Obama who recently called on Mr.聽Bloomberg to drop out. "Given how many delegates are at stake on Super Tuesday, particularly in California and Texas, Bloomberg could massively strengthen Sanders' grip on the nomination next week."

Even if Mr.聽Bloomberg has a poor showing on Tuesday, he's likely to press on. His campaign hasn鈥檛 set clear expectations for victory on Tuesday, but adviser Tim O鈥橞rien said there鈥檚 no scenario in which he exits the race due to the results. He's already invested heavily in states that come next, including general election battleground states like Florida, where he'll appear Tuesday night.

"It鈥檚 our first test with voters so it鈥檚 very important to us," Mr.聽O鈥橞rien said. "But we鈥檙e also in this for the long haul. There鈥檚 still a lot of the country to be heard from and we鈥檙e in 45-plus states and territories, so we鈥檙e going to be fighting it through."

Mr.聽Bloomberg spent much of last week campaigning in a handful of Southern and Western states where his aides say they believe he could notch a win, largely because he鈥檚 the only candidate who鈥檚 been able to visit multiple times or air ads in many of them. His campaign believes he has a particular appeal to suburban Democrats 鈥� those well-educated, upper middle-class voters who may be more moderate on financial issues and may have followed his political advocacy on gun control and climate change.

Arkansas, Alabama, North Carolina, Virginia, and Tennessee are the Super Tuesday states with significant black populations. Texas and California, the biggest delegate prizes, meanwhile, are each roughly 40% Latino, a group of voters Mr.聽Sanders has aggressively targeted. Other states that vote Tuesday, like Utah, Maine, and Vermont, are heavily white, but offer low delegate hauls.

Mr.聽Bloomberg鈥檚 aides admit Mr.聽Biden's South Carolina win makes their path tougher. But they believe the coronavirus outbreak gives Mr.聽Bloomberg an opportunity to make an even stronger case for his candidacy as the only proven problem-solver in the field. The campaign aired a three-minute ad Sunday night on two major networks touting his leadership in times of crisis as New York mayor, including in the aftermath of 9/11.

Mr.聽Bloomberg is campaigning for the presidency in the same way he ran three times for City Hall in New York: overwhelming his rivals with so much spending that it becomes hard to compete.

He's the only candidate on air in all 14 states, and has staff on the ground in every state, including some teams that campaign leadership says are bigger than any campaign has built for a prior election.

Mr.聽Bloomberg has spent nearly $180 million on television advertising alone in the 14 Super Tuesday states, with more than $100 million of that spent just in California and Texas, the two biggest delegate hauls in the primary contest. That鈥檚 nearly $3 per registered voter in both states.

"I鈥檝e just never seen anything quite as dramatic as these buys," said Sheri Sadler, who runs a political media buying firm based in California and consulted for Tom Steyer鈥檚 nascent campaign.

While Mr.聽Bloomberg only campaigned in Texas in the final week before the primary and did not personally visit California, he's purchased ads in every single media market in both states in the 10 days leading up to Super Tuesday, according to TV spending data obtained by The Associated Press. As of Saturday, when South Carolina voted, about 1.4 million California Democrats had already returned mail-in ballots. That's roughly 20% of the ballots that went out.

Someone in San Diego, the state鈥檚 second-largest city and a former Republican stronghold that鈥檚 seen its politics shift over the last decade, could see a Bloomberg ad as many as 40 times in that window. In North Carolina, some TV viewers in the northeastern corner of the state may have seen Bloomberg ads as many as 180 times since he entered the race and began spending money there.

He鈥檚 even spending big in the home states of rivals Elizabeth Warren and Amy Klobuchar, at more than $9 million in Massachusetts and nearly $8 million in Minnesota.

The ads are just one piece of Mr.聽Bloomberg鈥檚 unmatched campaign spending. Attendees get free T-shirts at every Bloomberg event, with one of his general campaign slogans including "I Like Mike," or specialized T-shirts for whatever state the event is in. Nearly every event has specialized signage and a backdrop themed to the city the event is in; a massive sign with Nashville鈥檚 city skyline outlined in red framed Bloomberg as he spoke to voters in a concert venue in mid-February. They鈥檙e treated to catered buffets ranging from cheese plates and small sandwiches to mini quiches to barbecue.

For Cookie Arthur Smith, an undecided voter at a Bloomberg event in Wilmington, North Carolina, on Saturday, that was enough to pique her interest.

"I think he鈥檚 a rough and tough businessman who really has made money on his own and not coasted along on his daddy鈥檚 coattails," she said. "And, my God, he gave us this free barbecue. What鈥檚 not to like?"

This story was reported by The Associated Press. AP writers Jay Reeves in Selma, Alabama, contributed to this report.