What Mitt Romney needs to achieve at GOP national convention
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| Tampa, Fla.
Mitt Romney鈥檚 task at the Republican National Convention this week will be to keep the focus on the struggles of the US economy under President Obama and to tell an appealing personal story about his life and accomplishments, according to conservative politicos and commentators speaking during appearances on the Sunday talk shows.
Mr. Romney will also strive, they said, to steer the conversation clear of political land mines such as the recent "legitimate rape" comment by Rep. Todd Akin (R) of Missouri.
Romney will show he鈥檚 鈥渁 good, decent man who gave away his father鈥檚 inheritance, and everything he did, he did to success,鈥 said Republican National Committee Chairman Reince Priebus on CBS鈥檚 "Face the Nation." 鈥淚 think both Republican and Democratic parents are wishing for their kids' success and the American dream and not the glass-half-empty America that President Obama is trying to sell this country."
Recent polling data show the vast distance Romney needs to make up against Mr. Obama in terms of connecting with voters.
An NBC/Wall Street Journal shows Obama with a 58 percent to 23 percent lead in being judged 鈥渆asygoing and likable,鈥 a 52 percent to 24 percent lead in issues concerning women, and, perhaps most important, a 52 percent to 30 percent advantage in being perceived as caring about average people.
A step toward introducing Mitt Romney, Family Man, was evident in a joint interview of Mitt and Ann Romney aired on "Fox News Sunday with Chris Wallace."
The couple laughed often, with Mitt looking on admiringly as Ann answered several sharp questions from Mr. Wallace about her political disagreements with her husband (she demurred) and their feelings about Planned Parenthood (to which Ann had donated in the past and which Mitt has said would lose its federal funding under a Romney administration.)
The two shared a big laugh when Ann said she didn鈥檛 weigh in on policy matters.
鈥淚 didn鈥檛 know she didn鈥檛 give advice on policy,鈥 Mitt said with a broad smile.
Ann Romney even offered her advice for shopping at bulk retailer Costco: 鈥淵ou take a sharp right, go way down to the back of the store, shop the outside of the aisles.鈥
She also said she recently bought Mitt several Kirkland dress shirts, Costco鈥檚 store brand, that retail for about $20 each. Romney, with a net worth on the order of a quarter of a billion dollars, said he liked the shirts very much (even though they鈥檇 be much cheaper than the $135 dress shirt on his back in November, The ).
(Costco founder and former chief executive officer Jim Sinegal, incidentally, is a heavy backer of Democratic causes and will have a speaking role at the Democratic National Convention in Charlotte, N.C., when the Democrats convene there starting Sept. 4.)
Romney can't appear to be all Mr. Nice Guy, though, during the convention. He needs to keep the pressure on Obama about the lackluster state of the economy, the analysts said.
鈥淚f you don鈥檛 have a job, you don鈥檛 care about his bedside manner,鈥 said former Arkansas Gov. Mike Huckabee (R) on "Fox News Sunday." 鈥淵ou care about his surgical skills.鈥
That鈥檚 a conversation Romney is almost sure have during his acceptance speech on Thursday.
鈥淚 believe that if people stand back and consider all that America has to deal with going forward, they鈥檒l recognize that we鈥檙e the only team that has answers for these challenges,鈥 Romney said Sunday on the Fox show. 鈥淎nd they鈥檙e big and bold answers. America needs that kind of help at a time when so many people are out of work or underemployed or having a hard time making ends meet.鈥
By pushing forward on the economy, several said, he will be able to keep the conversation on favorable terms 鈥 and avoid straying into several of the campaign鈥檚 recent small-bore tiffs.
"If Mitt Romney can get the economy out there, it will crowd out the distractions,鈥 said GOP strategist Mike Murphy on NBC鈥檚 "Meet The Press."
Those include a Romney quip Friday about his birth certificate and statements by Representative Akin, a candidate for US Senate, about why there's no need for abortion in cases of 鈥渓egitimate rape.鈥 The Akin statement was condemned from many corners of the Republican Party (including Romney) and many Republicans called for him to drop out of the Senate race.聽
鈥淟ife issues are always important. It鈥檚 a powerful moral issue, [and] people have deeply held beliefs. But it鈥檚 not going to change the economic climate of our country,鈥 said former Florida Gov. Jeb Bush (R) on "Meet The Press." 鈥淚 think Republicans need to be disciplined to stay focused on sustained economic growth.鈥
That will be a challenge, as the Sunday shows demonstrated, as the four major programs all featured discussions of Akin鈥檚 remarks, for example. But that will be Romney鈥檚 challenge.
鈥淕overnor Romney has a chance at this convention and going forward," said Mr. Bush, "to reconnect with people 鈥 to show who he is, what鈥檚 in his heart. And I think the acceptance speech is a great place to start.鈥澛