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'Twilight Saga', 'True Blood': New twist on old vampire love tale

Vampire tales have been told for centuries, and this summer Hollywood is launching 'True Blood' and 'The Twilight Saga: Eclipse.' Why does the iconic figure never seem to fall out of favor?

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Mario Anzuoni/Reuters
Fan Cristina Escalante camps out waiting for the June 24 premiere of the movie "The Twilight Saga: Eclipse" in Los Angeles. Why does the iconic vampire figure never seem to fall out of favor?
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Thomas Peter/Reuters
U.S. actors Kristen Stewart (R) and Taylor Lautner pose during a photo call promoting the new vampire movie 'The Twilight Saga: Eclipse' in Berlin, June 18.

Hollywood is heating up the summer with a healthy dose of vampire love 鈥 鈥True Blood鈥 is back on HBO and 鈥淭he Twilight Saga: Eclipse鈥 premieres this week.

While 鈥渃hildren of the night鈥 fans gather in tents around the downtown LA theaters and huddle before their small screens at home, cooler heads ponder the perennial appeal of the neck-biting monster, immortalized by Bram Stoker鈥檚 Dracula, but molded and re-imagined by every generation since: What is the appeal; why does the iconic figure never seem to fall out of favor; and what do the current refashionings tell us about our time?

Vampires have become the perfectly malleable character, says Leslie Klinger, author of 鈥淭he New Annotated Dracula,鈥 morphing into everything from a secret agent to a bad guy and a poor, misunderstood soul. In the beginning, he points out, 鈥渢he vampire was a monster 鈥 it was spawned from our wish to overcome death and be immortal.鈥

New unmacho masculine appeal

Today鈥檚 devotees are drawn to the sheer visual panache of the 21st century vampire, says 27 year-old public relations specialist Kevin Malinowski. 鈥淭he idea of a physically-appealing male has changed over the last decade. Men don鈥檛 have to appear 鈥榤acho鈥 and 鈥榯ough鈥 to be sexy.鈥

鈥淭hey can be as pretty as the women, and be just as attractive to the opposite sex,鈥 he says via email, adding, that at the same time, 鈥淕uys and girls alike are still impressed by a character who can do some damage. The way that vampires are shown today gives the audience the visual of the 21st century, metrosexual male, who at the same time is a hyped-up version of the most deadly killers ever created on screen. This is incredibly stimulating for both sexes.鈥

Novelist Christopher Farnsworth, whose 鈥淏lood Oath鈥 depicts a secret vampire tied by a sworn promise to obey the US president, suggests a darker subtext to the timeless figure鈥檚 current appeal.

鈥淭here are all these massive anxieties bearing down on people and they want to tame monsters, to have them on their side,鈥 he says. 鈥淭he thing about my vampire is he is still a predator 鈥 he is still scary.鈥

鈥淭he shorthand version is that he doesn鈥檛 sparkle,鈥 he says referring to the Twilight characters who are not hurt by the sun, but rather 鈥渟parkle.鈥 鈥淭hat is the thing people are looking at after 9/11 鈥 people are looking for monsters on their side who are scarier than the ones we face. His job is to frighten people.鈥

Vampire tales go back thousands of years

The concept of a blood-drinking creature who achieves eternal life by consuming the forbidden 鈥渂lood of life鈥 dates back at least several thousand years and spans continents 鈥 from the Indian Kali up to the 400 or so vampire-related films of the past century, says Thomas Garza, professor of Slavic & Eurasian studies at The University of Texas at Austin, who teaches a standing-room-only course on vampires.

The vampire has become a perfect stand-in for our fears about the 鈥渙ther,鈥 or whatever scares us, he says, noting that in the Stoker novel, the figure was 鈥渟tereotypical Eastern Jewish, at a time when anti-Semitism was raging throughout Eastern Europe.鈥 The character was 鈥渢arted up鈥 in the Bela Lugosi film classic, and it was depicted as more aristocratic and seductively alluring.

Mr. Garza dates today鈥檚 sleek, coolly sexy vampires to this version in which polite society could 鈥渟lum with evil.鈥 Today, he points out, we are far too sophisticated to fall for the nasty brute of a devil. But, he adds, 鈥淲hen the monster is attractive and evil is easy to love, well that鈥檚 how Eve was charmed into taking the apple, wasn鈥檛 it?鈥

Yet another evolution may be the 鈥渧ampirization鈥 of this generation.

Sociologist Ben Agger says the current generation鈥檚 busy, harried lifestyle gives added appeal to the night-dwelling creatures.

鈥淭oday鈥檚 kids are overscheduled, ever-tested, overrun with obligations and just like the vampires,鈥 the author of 鈥淔ast Families: Virtual children鈥 says. 鈥淭he night is the only time they have to themselves. They are free to do as they please, for once.鈥

Related:

Why 'Twilight' fascinates today's teens

'The Twilight Saga: New Moon' - movie review

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