American Idol ratings slip in Season 11 premiere. So what?
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Has America reached its TV singing contest saturation point?
Last year saw the debut of two American Idol look-a-likes 鈥 "The X Factor" and "The Voice." So, perhaps it's not too surprising that on Wednesday night, American Idol Season 11 opened to an audience that was 17 percent smaller than last year's opening episode, according to Nielsen ratings data.
The two-hour premiere covering American Idol auditions in Savannah, Georgia, was watched by a little more than 26 million people, down from almost 30 million in the 2011 premiere.
Lest anyone feel sorry for FOX 鈥撀 or start writing the American Idol obituary 鈥 that's still a bigger prime-time audience Wednesday night than the combined shows of ABC, CBS, NBC, and the CW 鈥 by 47 percent, .
And how does American Idol stack up to Simon Cowell's copycat show (also on FOX), The X Factor?聽
American Idol is still the reigning聽 King of the "Reality" TV Songfest.聽 The X Factor finale 鈥 where Melanie Amaro was crowned the victor 鈥撀 had a mere 12.6 million viewers last month. That's less than half of the American Idol viewership last night. The show garnered "," according to Mr. Cowell.
NBC's "The Voice," got聽 11 million votes for its final show.
How does that voting stack up against the Standard Bearer? American Idol's Season 1 finale saw 15.5 million votes cast when Kelly Clarkson won. The number of voters has climbed almost every year since. Last year, when country singer Scotty McCreery won, 122 million votes were cast,
Wednesday night, American Idol cast the program's longevity in a positive light by showcasing video clips of how the early American Idol episodes have inspired the current crop of contestants to showcase their talent. Still, given the first-night ratings slippage, FOX 鈥 and its advertisers 鈥 will be certainly watching to see if the new Idol-wannabe programs are successfully siphoning off viewers. Or, if TV audiences are just growing tired of American Idol.