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'Haha' vs. 'LOL': What your style of e-laughter says about you

Are you a 'hehe'-er? An 'lol'-er? A new Facebook study shows that your go-to virtual laugh may reveal a lot about who you are. 

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Melanie Stetson Freeman/海角大神
Two members of the Hingham Youth Football Cheer and Dance squad on a smartphone during practice, on October 4, 2013 in Hingham, Massachusetts.

Have you typed 鈥淟OL鈥 in the past week? If so, you might be a 28-year-old woman from Phoenix, Ariz.聽

A new aimed at dissecting the demographics of 鈥渉aha鈥-ers, 鈥淟OL鈥-ers, 鈥渉ehe鈥-ers, and emoji enthusiasts has found distinct patterns of usage within different genders, ages, and geographic locations.聽

The results of analyzing a week鈥檚 worth of Facebook posts and comments showed that out of the 15% of people who used some form of e-laughter to express amusement, 51% of people chose the standard 鈥渉aha.鈥 Thirty-three percent relied on emojis, and 13% channeled their vaguely mischievous side by 鈥渉ehe鈥漣ng. 鈥淟OL,鈥 the iconic acronym for 鈥渓aughing out loud,鈥 brought up the rear with a mere 1.9%.聽

鈥淟OL,鈥 once the face of teen textspeak, is now favored primarily by the oldest demographic of Facebook laughers, with a median age of about 28. Emoji smiley faces are used most frequently by the youngest subset of Facebookers, typically those in their teens and early twenties. 鈥淗aha鈥 and 鈥渉ehe鈥 occupy the space in between.聽

The study found clear preferences when it comes to gender as well. Women are more likely to use emojis and 鈥淟OL鈥; men more likely to type out a 鈥渉aha鈥 or 鈥渉ehe.鈥澛

Where you live may also play a role. Emojis are most frequently used in the Midwest, whereas 鈥渉aha鈥 and 鈥渉ehe鈥 thrive on the West Coast. 鈥淟OL鈥 usage is highest in Southern states, particularly in the city of Phoenix, Ariz.聽

Within these categories of e-laughter, there are additional nuances. 鈥淗aha鈥 and 鈥渉ahaha鈥 are far more common than 鈥渉a鈥 or 鈥渉ahahaha,鈥 and the same pattern holds true for 鈥渉ehe鈥 and 鈥渉ehehe.鈥澛

In an article for The New Yorker titled Sarah Larson describes individual 鈥渉a鈥漵 as building blocks 鈥渨ith which we can construct more elaborate hilarity.鈥澛

According to Ms. Larson鈥檚 breakdown of the 鈥渉aha鈥 hierarchy, an individual 鈥渉a鈥 is a respectful acknowledgement that a joke has been made. 鈥淗aha鈥 indicates that you鈥檙e 鈥済enuinely amused; 鈥渉ahaha鈥 that you鈥檙e 鈥渞eally amused.鈥 And 鈥渕ore than three 鈥榟a鈥檚 are where joy takes flight.鈥 聽

But how closely do these levels of e-laughter correlate to real-life laughter? In the Los Angeles Times, Michael Krikorian that expressions such as 鈥淟OL鈥 and 鈥渉aha鈥 have evolved from their literal meanings into 鈥渢exting's go-to replies, a vaguely complimentary, vaguely condescending way to acknowledge a text has been received.鈥澛

Krikorian compares sending a 鈥渉aha鈥 text to faking an obligatory polite laugh when somebody tells an unfunny joke at a party. Texting or online communication, with its lack of visual or verbal cues, simply makes it easier to mask the fact that you don鈥檛 actually find the joke laugh-out-loud funny.聽

Of course, some messages do elicit genuine mirth. But even these are rarely met with a real-life 鈥渉ahaha,鈥 Krikorian points out:聽

鈥淲alk down any street and people have their heads down, staring at their phones, texting or looking at texts,鈥 he writes. 鈥淣one of them is laughing out loud. They aren't even smiling. They might be typing haha or LOL, but they are not living the text, not texting the truth.鈥

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