Why Tim Cook thinks the Apple Watch is worth $349 to $17,000
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The speculation has come to a merciful end. The three models of the Apple Watch will hit shelves on April 24 in nine countries, including the US. Pre-orders will begin on April 10.
The lower-priced model, Apple Watch Sport, will start at $349 with the 1.49-inch aluminum casing and go up to $399 for the larger 1.65-inch face. The Sport has an Ion-X (or aluminosilicate glass) screen, which is supposed to be very scratch resistant. Buyers will get their choice between silver and black, and one of five colors for the rubberized band.
Apple Watch, the mid-priced timepiece, will range from $549 to $1,049 for the smaller 1.49-inch stainless steel case. The larger 1.65-inch size will begin at $599 and top out at $1,099. Apple claims the 鈥渃old forged鈥 stainless steel is about 80 percent stronger than its counterparts with a mirrored finish and sapphire crystal display. Consumers get the choice of silver or black, along with their choice of a leather bands, a rubberized band, a link bracelet, and a Milanese loop.聽
The high-end Apple Watch Edition will start at $10,000 and top out at $17,000. (Yeah, eat your heart out Apple geeks.) The Apple Edition will come in an 18-karat yellow or rose gold frame, and for this price, you can get whatever band you want.
All models will feature the two buttons: a 鈥渃rown display鈥 (or home and navigate feature) and a friend button that will display predetermined contacts on your watch. The crown display is the go-to control for piloting the smart watch. Additionally, all Apple Watches will be water-resistant and feature a high-resolution Retina display, ambient light sensor, GPS, Wi-Fi and Bluetooth capabilities (which it will use to sync with the iPhone), heart-rate sensor, accelerometer, and聽gyroscope.
The Apple Watch records your daily activity including movement, exercise, and standing time. This health features tracks how many calories a person burns in a day and has an optional 鈥渢ap鈥 feature to remind wearers to get up and move around. There is also a workout app to help track all the information in one place.
Looking to make the smart watch a 鈥渞ich and integral part of your life鈥 鈥 as Apple chief executive officer Tim Cooks put it 鈥撀燗pple made sure to add plenty of pre-loaded applications to be an active assistant to your iPhone. To access the apps, users swipe up on the watch鈥檚 face and are able to select from predetermined apps. Apple Watch comes loaded with 鈥渘ative apps鈥 including mail, messages, calendar, maps, a reminder feature, camera remote, weather, and more. The watch will also be able to send notifications for breaking news, stocks, or sports teams using 鈥渢aps.鈥
So far, the Apple Watch is able to hail an Uber, display flight information and breeze through airport security, bypass the hotel lobby and act as a room key, use your security system to open a garage door and tap into the live security feed, interact with Siri by pressing the screen or using the phrase 鈥淗ey, Siri,鈥 and more. The watch also acts as a phone (in conjunction with a nearby iPhone) and allows user to receive calls and or reply with a message. Users can reply to a text with emoji, voice or text message, or sharing a location. User can also send friends a 鈥渢ap鈥 to get their attention, recorded heartbeats, or a little drawing 鈥 鈥渢o let them know you鈥檙e thinking about them.鈥
The Apple Watch is also rather customizable. It is up to individuals whether he or she prefers the clock face to display Mickey Mouse, an analog clock (with or without numbers), or an info-packed screen of board meetings and outside temperatures.
Apple says the smart watch's battery will last 18 hours, though as points out, the fine print says that battery life depends on usage.
True to form, Apple revealed a magnetic charger that will connect over the heart monitor on the back of the watch. Bands will range from $49 for the Sports strap to $449 for the link bracelet.
Perspective buyers can get their hands on the new Apple device two-weeks before its official launch at their local Apple Store.