Speaking of dropping vowels, Flickr dropped its 鈥渆鈥� for less stylistic reasons. When the founders of Flickr went to buy the domain name 鈥渇licker.com,鈥� they found it was already taken, and the owner wasn鈥檛 interested in selling. A team member suggested they drop the 鈥渆,鈥� and the name stuck. In fact, the missing vowel may have actually led to increased interest, according to co-founder Stewart Butterfield.
"We always had to spell it out for people, which helped make it stick,"
In the end, Flickr had the last laugh. , Yahoo (which now owns Flickr) bought the domain name Flicker.com in 2010, which was reportedly receiving more than 3.6 million visitors per month (likely due to Flickr misspellings).
