When we hear the word 鈥渄oughnut,鈥� a baked good barely distinguishable from dessert comes to mind. But Dunkin Doughnuts is expanding their eponymous offering鈥檚 image, launching a savory doughnut stuffed with shredded pork and seaweed. So far, the pork doughnut is only available in Asia, where it spearheads an aggressive Dunkin鈥� expansion campaign on the continent. The fast food chain plans to open 100 stores in China alone in the coming year, and has signed a multi million-dollar endorsement deal with NBA star LeBron James to ramp up its marketing campaign.
But why pork? 鈥淒oughnuts are a very flexible product,鈥� Dunkin Donuts CEO Nigel Travis explained in an interview with Reuters.
Would we eat it?: Yes, but we probably wouldn鈥檛 pay for it.
