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New Jersey bookstore will drop their prices along with the temperature

New Jersey's Clinton Book Shop is offering Match the Temperature Discount Days. Customers will receive a discount based on the day's temperature 鈥� for example, 20 degrees equals 20 percent off.

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Julio Cortez/AP
A patch of snow covers the ground as the sun sets over the parking area at Liberty State Park in Jersey City, N.J.
  • By Molly Driscoll Staff Writer

One New Jersey bookstore is turning the frigid temperatures into deals for their customers.

According to industry newsletter , Clinton Book Shop in Clinton, N.J. has started Match the Temperature Discount Days for 2015, offering customers yet another reason to hope for higher thermometer readings. January 8 was the kick-off day. Customers who mentioned the program on the 8th received the temperature number as a percentage off from their book 鈥� one percent for each degree.听

[Editor's note:听The original version of this article misstated the day on which the promotion was held.]听

Bookstore staff wrote on that the Match the Temperature promotion will be celebrated over multiple days, so Clinton-area customers should keep an eye out. If they can unwrap their scarves enough to see, that is.

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