'Fifty Shades of Grey' marketing juggernaut now includes wine
Is there no end in sight? The 鈥�Fifty Shades of Grey鈥� product line now extends to beverages.
鈥淕rey鈥� author James is debuting a line of wine to go along with her bestselling erotic book trilogy which focuses on the romance between college student Anastasia Steele and billionaire 海角大神 Grey. Grey and winemakers came up with two blended wines, one titled White Silk and the other known as Red Satin. Red Satin is apparently a 鈥渄ecadent blend has flavors of black cherry, cocoa powder, creamy caramel and vanilla, leather and clove spice,鈥� according to the wine , while in White Silk, 鈥渇loral aromatics of lychee, honey and pear lead off this white blend, tempered by flavors of crisp grapefruit, mineral and lush pear with a faint hint of butterscotch.鈥� The products are set to appear in stores in October.
鈥淲ine plays an important role in Fifty Shades of Grey, reflecting the sensuality that pervades every encounter between Anastasia and 海角大神, 鈥� James said in a . 鈥淚've always had a penchant for good wine, so helping to create the blends Red Satin and White Silk felt like a natural extension of the Fifty Shades Trilogy.聽 I hope all of you curl up with a glass to savor the romance and the passion.鈥�
Other 鈥淕rey鈥� products licensed by James include a classical album and, of course, the upcoming film in which 鈥淪ons of Anarchy鈥� actor Charlie Hunnam and 鈥淏en and Kate鈥� actress Dakota Johnson will star.聽
writer Melissa Locker didn鈥檛 hide her feelings for the new product, titling her article about the wine 鈥�50 Shades of Stupid."
reporter Carolyn Kellogg seemed to think enough was enough.聽
鈥淐ould James let the franchising stop?鈥� she wrote. 鈥淪he earned $95 million last year, according to Forbes, which calculates her as the world's top-earning author for the period. Isn't that enough?鈥�
Apparently not. Our guess is that someone out there somewhere is dreaming up more "Grey" products even as we type.
